← The ChatGPT shelf for Sunscreen

ChatGPT · measured July 2026

Is Neutrogena on the ChatGPT shelf for Sunscreen?

Yes — Neutrogena shows up in 36% of the answers, 6th of 145 brands that appeared when people asked ChatGPT about sunscreen.

Share of shelf
36%
Rank
#6 of 145
Answers appeared in
444
Price seen
$8.99–$29.99

Where ChatGPT sends buyers for Neutrogena

When ChatGPT shows a Neutrogena offer, this is the storefront behind the link. Share is of Neutrogena's offers, not the whole category.

  • Target 42% · 214 offers
  • Walmart 34% · 173 offers
  • Ulta Beauty 11% · 54 offers
  • Neutrogena 6% · 32 offers
  • CVS 3% · 13 offers
  • Walmart.com 2% · 8 offers

The Neutrogena products ChatGPT shows most

The specific items that came up on the shelf, most-shown first.

  • Neutrogena Clear Face Sunscreen Lotion, SPF 50, 3 fl oz: Sun Protection, Oil-Free, Noncomedogenic, Oxybenzone-Free $12.49
  • Neutrogena Clear Face SPF 50 $12.48
  • Neutrogena Beach Defense SPF 50 Sunscreen Lotion, Oil-Free, 6.7 oz $9.88
  • Neutrogena Hydro Boost Hyaluronic Acid Moisturizer SPF 50 $19.99

What ChatGPT reads about sunscreen

Across 12,520 citations in this category, these are the sources ChatGPT pulls from most when it recommends sunscreen. This is the category's reading list, not Neutrogena's — and not one of them is a brand-owned page. The shelf is written by editors, not marketers.

How we measured this

  • We asked ChatGPT 1,218 shopping questions about sunscreen in July 2026. The questions never named Neutrogena or any brand, so nothing here was prompted into the answer.
  • Share of shelf is how often Neutrogena came up across all 1,218 questions — a frequency, not a rank of quality or sales.
  • Retailer and price figures are drawn from the product offers ChatGPT actually displayed for Neutrogena.
  • This is one engine, one country, one point in time. It is a snapshot of a shelf that moves.

Neutrogena team, or think a number is wrong? Tell us — we check it against the raw data and correct or remove the page.

Is this your brand?

We run the same measurement on your brand specifically — every question you show up in, who shows up instead, which retailers ChatGPT sends buyers to, and what is missing from your feed.

Get your free AI shopping plan

Other Sunscreen brands on the shelf